Beginner’s Guide to Choosing the Best Niches for YouTube Shorts

| Updated on May 29, 2024
niche for youtube shorts

Hey there! So you want to start making YouTube Shorts but aren’t sure where to begin. We get it — with so many options, it can be tough to pick the right niche for your channel. 

But listen up, because in this beginner’s guide we’ll walk you through the best niche for YouTube Shorts newbies. From food to fashion, DIY to dance, we’ve got you covered. 

We’ll explain what makes each niche a solid choice, plus give tips to help you thrive once you’ve picked your path. If you love gaming, animals, comedy, or something else entirely, we’ll point you toward the kinds of Shorts that rake in views and cash. 

Why YouTube Shorts Is the Hot New Format?

If you’re just getting started on YouTube, YouTube Shorts is where it’s at. These short-form vertical videos, like the ones on TikTok, are blowing up. Viewers can’t get enough of them, and YouTube wants creators to make more. 

The best part is, Shorts are perfect for new creators. They’re easy to make and edit on your phone, and since they’re only 15 seconds long, you can pump out a bunch of them to start building your audience fast. 

Once you get the hang of it, you’ll be addicted. Coming up with Shorts ideas, filming them, and seeing how viewers react is a total blast. And YouTube makes it simple to check how each Short is performing, so you know what your fans want to see more of. 

YouTube Shorts

The Shorts niche you choose is key. Focus on something you genuinely love, like comedy, travel, or filmmaking. Viewers will be able to tell if you’re faking it. And once you get a feel for what your fans enjoy.

How to Choose the Best Niches for YouTube Shorts

Choosing a profitable niche for your YouTube Shorts channel is key. With so much competition, you need a topic that will grab attention and build an audience. Some of the best niches for beginners include:

  • The gaming industry is huge, and gaming content dominates YouTube. Shorts featuring tips, tricks, reactions and gameplay clips are always popular. 
  • People love learning new skills and hobbies online. Niches like DIY home decor, painting tutorials, baking how-tos or gardening guides are evergreen. 
  • If making people laugh is your thing, comedy, and reaction Shorts are perfect. Film reactions to trending videos, TV shows or movies. 
  • Videos featuring cute pets and animals are hugely popular. Niches focused on pet care tips, pet product reviews, vet advice or animal facts are all great options. 

With consistency and quality content in your chosen niche, you’ll build an audience in no time. And once you’ve found success with Shorts, you can explore longer-form content. 

10 Most Profitable Shorts Niches for Beginners

If you’re just getting started with YouTube Shorts, choosing a profitable niche is key to building an audience and gaining views. Some of the best niches for new creators include:

Lifestyle & Vlogs

Vlogs, or video blogs, are all the rage on YouTube these days. As a beginner, lifestyle and vlogging channels are an easy niche to get into. You don’t need any special skills or equipment to share your life and connect with viewers.

  • Daily Life: Show your viewers a day in your life. Film your morning routine, commute to work or school, favorite coffee or lunch spot, evening workout, or bedtime ritual. 
  • Hobbies & Interests: Film yourself cooking, gardening, refinishing furniture, or practicing your favorite sport. Viewers with similar interests will follow along to get inspiration and tips for their own hobbies. 
  • Travel: If you love to travel, vlogging your adventures is a perfect niche. Share destination highlights, food you discover, activities you try, and the overall experience of your trip. 

Comedy & Entertainment

Comedy and entertainment are wildly popular genres. If you’re a born entertainer or just have a quirky sense of humor, consider starting a comedy channel. Creating short comedic skits or movie/TV show parodies is an easy way to make people laugh. 

Film yourself reenacting an awkward social situation, like a bad first date or job interview gone wrong. Or pick a popular movie or TV show and put your own silly spin on it. Keep your skits under 15 seconds for maximum comedic effect. Record your reactions when watching a funny viral video or movie trailer. 

Your over-the-top reactions and commentary will make people chuckle. Keep these short, around 5 to 10 seconds. Your fans will love seeing your reactions to the latest memes and internet crazes.

Food & Recipes

Speaking of YouTube Shorts, food and recipes are always a popular niche. After all, who doesn’t love discovering new recipes or cooking hacks? As a beginner YouTuber, focusing on quick and simple recipes is a great place to start. 

Think meals that are ready in under 30 minutes, one-pot dinners, or crowd-pleasing snacks and desserts. Keep your videos short, around 15-30 seconds, to showcase each step of the recipe. Zoom in on ingredients, film overhead shots of you adding each one to the dish.

Gaming & Tech

If you’re a gaming or tech enthusiast, this niche is perfect for you. Showing off your skills, reactions, and walkthroughs for trending games like Fortnite, Minecraft, and Roblox is an easy way to gain views and subscribers. 

Tech reviews of the latest smartphones, laptops, wireless earbuds and smart home gadgets will appeal to those interested in staying on the cutting edge. Unboxing the newest tech products or showing how to set them up is fun for viewers and creators alike. 

Focus on trending topics, be authentic, post frequently and engage with your viewers in the comments. Build your credibility by really knowing your stuff. Over time, as your knowledge and production quality improves, you’ll gain a loyal following.

Fitness & Health

Focus on body weight exercises you can do at home without any equipment. Show how to do pushups, squats, lunges or sit-ups with proper form. These kinds of basic workout tips are always useful for beginners looking to get started with exercise. 

You can also share healthy recipes, like how to make protein smoothies, healthy snacks or meal prep ideas. People are constantly searching for nutritious food options. Another approach is to share motivational messages and stories. 

Talk about your own fitness journey and struggles to inspire others. Discuss how you stay dedicated and consistent, and the benefits you’ve gained. Hearing real stories from real people can be highly motivating for viewers.


These top most profitable YouTube Shorts niches to help you get started on the right foot. With a little research and consistency, you’ll be well on your way to building your channel and making that sweet YouTube money. 

Remember, it’s a marathon, not a sprint, so don’t get discouraged if you don’t see results right away. Stick with it, keep creating valuable content, and continue learning how to improve your videos. Most significantly, have fun with it! 

After all, you get to make entertaining shorts about topics you enjoy. Pretty cool gig if you ask me. For more tips on growing your channel, check out – they’ve got a ton of useful advice for YouTube beginners and experts alike. 

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