Guide To Choosing Virtual Cards For Reddit Ads: Review Of Top Services

Do you know about virtual cards? They’ve been getting quite popular these days and are helping with advertising across several platforms. But what’s their main purpose?

According to Qonto“Online advertising cards are virtual cards designed specifically to help you manage your marketing campaigns across top ads platforms and merchants like Facebook Ads, Google Ads, and others.”

But which should you get? To make things easier for you, I’m here with a guide to choosing virtual cards for Reddit ads: a review of top services.

1. PSTNET

PSTNET is a financial provider that offers unlimited insurance for Visa/Mastercard virtual cards designed for media buying. They offer a Reddit ad payment card that has instant insurance in the user dashboard. Apart from that users are met with team collaboration tools.

The main advantage of having PSTNET is that it doesn’t charge you any fees for withdrawals, transactions or operations involving blocked or frozen cards. The service also features the PST Private program, which offers 3% cashback on ad spend, up to 100 free cards per month, and a reduced top-up fee of just 3%. 

This subscription is ideal for those working with large budgets who want to minimize expenses.

Key features:

• BINs: 25+ trusted BINs from U.S. and European banks
• Security technologies: 3D Secure, 2FA
• Balance top-up: 18 cryptocurrencies (BTC, USDT TRC20, ERC20, etc.), SWIFT/SEPA bank transfers, and other Visa/Mastercard cards
• Registration options: Apple ID, Google accounts, Telegram, WhatsApp, or email
• Support service: Instant assistance via Telegram, WhatsApp, or live chat

2. Capitalist

The Capitalist platform offers virtual cards under the CardsPro brand for advertising campaigns. These Visa and Mastercard cards are issued by banks in the U.S., Europe, and the U.K. These cards are not directly tied to advertising platforms, so you have to select them manually. 

For Reddit Ads, one BIN is available, and issuing special cards requires additional registration on the platform. The dashboard includes tools for team collaboration and financial reporting. 

Advantages include no transaction fees and a minimal fee for declined transactions, capped at $0.30.

Key features:

• BINs: 9 unique BINs from U.S., European, and U.K. banks
• Security technologies: 2FA
• Balance top-up: Cryptocurrencies, SWIFT/SEPA transfers, Visa/Mastercard cards, and internal transfers within the Capitalist system
• Registration options: Fill out a standard form on the website, verify your email, apply for CardsPro in the dashboard, complete an activity questionnaire, and pass a brief interview
• Support service: 24/7 availability via Telegram

3. LinkPay

LinkPay digital service offers multiple ad cards. This is probably the best option for Reddit ads. With zero fees for transactions, it’s a cost-effective solution. These credit cards, based on Visa/Mastercard, are issued by banks in Europe and CIS countries, making them well-suited for ad platform verification systems. 

On the user dashboard, you are met with several tools that make team collaboration and expense analytics easy. You can also monitor transactions with the dedicated panel. LinkPay cards have no fees for top-ups, withdrawals, or declined transactions.

Top-up fees are minimal and vary depending on the plan. Additionally, users can earn cashback on ad spend. 

Key features:

• BINs: 5 BINs from European and CIS banks
• Security technologies: Available on some BINs
• Balance top-up: 7 cryptocurrencies, bank transfers, and Visa/Mastercard card transfers
• Registration options: Standard form on the website with no KYC process
• Support service: 24/7 support via website chat and Telegram

Factors to Consider When Choosing Cards for Reddit Ads

The virtual card market is crowded with options, each offering different terms. It’s crucial to understand which parameters truly matter for Reddit Ads.

1. BIN geography: If you’re targeting a specific country, such as the U.S., you’ll need cards with BINs registered in that country. This reduces the likelihood of blocks and increases platform loyalty. 
2. Transaction limits: Reddit ads usually need budget top-ups from time to time. This is why your card should support the amount needed. For instance, if your monthly budget is $10k, your card should be able to accommodate that much.
3. Integration with other tools: Many media buyers use trackers and analytics tools. Check whether the chosen service supports seamless integration with these tools. 
4. Support and responsiveness: Unexpected payment issues can arise anytime. That’s why 24/7 customer support is important to resolve any problem quickly. 

These are the factors that you have to consider so you get the perfect virtual card for yourself. Also, in the infographic, you can see what methods are used by people the most for purchasing something. 

Practical Tips For Using Virtual Cards With Reddit Ads

When it comes to practical use, here are a few strategies for leveraging virtual cards to boost the efficiency of your ad campaigns:

1. Testing hypotheses by splitting budgets
   Suppose you hypothesize that two different audiences may respond differently to the same creative.  So what you can do is split your budget across two virtual cards on different accounts instead of running a single campaign with a shared budget. Your analysis would be simplified, and it would be easier to relocate your funds to a better-performing audience.
2. Using unique BINs to avoid blocks
   If you are experiencing payment blocks, in such cases choose a card with BIN from their region. Like if your targeted audience is from the U.S. use a card with American BIN to mitigate risks.
3. Managing large budgets across multiple cards
   Look, it’s essential to handle your budget properly, especially when it is nearly $50,000 or more. Divide the amount across multiple cards. This way risk is reduced, and your expense management is also simplified.

Security Considerations

Security is always a priority in media buying. Here are some key points to keep in mind:

• 3D Secure: An additional security layer that protects your transaction protection. Fraudulent activities are usually reduced if your service provider is equipped with 3D Secure. 
• Reporting and analytics: Getting reports on all your transactions is important. With this, you can monitor all expenses and check if there is any suspicious activity. 
• Data encryption: Since technology has advanced, it’s important that the service you are opting to is offering modern data protection methods. For instance, SSL certificate and two-factor authentication.

DID YOU KNOW?
The global virtual card market was valued at $415.1 billion in 2023. By 2032 it is expected to reach as high as $2403.3.

To Sum Up

Virtual cards are vital for managing your payments for Reddit Ads successfully.  You can control expenses, protect yourself from risks, and optimize your budget management. Not to mention if you want to increase its efficiency consider transaction limits, security features, and BIN geography. 

However, there are several services you can choose from like PSTNET, Capitalist CardsPro, and LinkPay. These are great options, but before setting for either of them or any other, do your research first.